BlindNavi is a mobile navigation service that provides the best daily traveling experience to the visually impaired users. With BlindNavi, you can search for phone numbers and address, navigate directions while traveling, as well as share everyday experience with friends.
The overall design of BlindNavi, incorporates a visually impaired user friendly interface that operates through VoiceOver, the iOS screen reader that verbally describe every object and movement on the screen. Applying the Orientation and Mobility (O&M) training concept to the navigation process, BlindNavi provides meaningful micro-location info through beacon technology to create a better walking experience for the visually impaired people, and to enhance their cognition of the living environments.
It is a valuable experience to learn from the best by participating some of the world’s most renowned competition. It allows us to exam different aspects of this innovative idea. We feel very grateful for having this opportunity and the subsequent recognition. Many thanks to all the people who have supported us.
UX Research
Interaction Design
Visual Design
UX Test
Film Script
Animation+Illustration
Project Management
As the product designer of BlindNavi, I learned so many things from this ground-up project. I learned the solid research skills, decision making based on insights, testing ideas for improvements, problem prioritizing and working collaboratively with engineers. But most importantly, I learned how to interact with users.
The most challenging part in this project is the interaction design in this app. Apps for sighted people typically use animations and beautiful visual effects to indicate screen transitions. But when I was designing for the visually impaireds, I had to replace it with text and verbal descriptions, meanwhile, make sure the logic is flawless. It takes much more effort than I have ever expected.
In the end, I found it very fulfilling to know that my design is going to have a very real impact on the quality of a users life. In this case, it can not only help people with their day to day activities, but also enable a greater sense of mobility & independence.
